Looking for a good winch, not wench

[savvyninja]

Hi everyone. I just bought a new Suzuki King Quad and am looking to add a wench. I'll admit, I don't know a whole lot about winches. My wife says this was an impulse buy but I respectfully disagree I'm looking at this wench because the specs sound good and it's only $94.97 - that's the best deal I've found so far. Anyway, I know there are a lot of knowledgeable folks on this forum, so please give me your opinion and suggestions. Thanks.

Here's the link: sportsmansguide.com/net/cb/cb.aspx?a=692742