There's a mighty wide range available for optics. Kids got me a little set of Bushnell 10 x 25 that I sometimes carry backpacking. They work good for cheap and small enough to fit in a shirt pocket. At the other end, Swarovski is the ultimate choice around here with the serious trophy hunters. Nikon and Leupold are very good mid range. It all depends on how serious you are for getting a good look and how much you want to spend.